How to promote your WordPress Themes & Plugins

With the hype WordPress created the last years, theme authors and developers have the opportunity to make more money than ever. As a WordPress author, here are some things that you can do to increase  your sales…

  1. Create an upsale model through repository

Many authors and developers have their mind on Themeforest or other marketplaces. They often omit the revenue that they can bring from repository itself. If you submit a plugin or theme in, you have the option to upsale premium features of your theme or plugin. This means that if you find a niche that hasn’t been covered yet, you might be able to earn a decent amount by upselling  your themes/plugins through itself. Woocommerce, Mailpoet and Yoast managed to promote their products or services through and probably earned more money than they would from Envato or any other marketplace.

2. Be social & setup a blog

Start contributing your knowledge or expertise in social media such as Twitter, FaceBook and Stumble Upon. Your customers are on famous FaceBook Groups, so you should be there too. Don’t be too pushy and self promotional though.

3. Leverage the power of other marketplaces

Getting your theme listed on Themeforest might not be the easiest thing to do. Search for alternatives such as Mojo Marketplace, Mojo Themes or Creative market. If possible, submit your themes there. Although these marketplaces aren’t as popular as Themeforest, you’ll see some decent sales, provided that you update your theme often.

4. Affiliate Marketing

Affiliate marketing might be the holy grail of your business. I don’t know why, but many theme authors consider it a scam  method. Don’t forget that Envato & Mojo Marketplace bring customers through affiliate marketing. It’s also one of the safest methods to promote your product, as you pay your affiliates, when they bring you sales.

Affiliatewp is a great platform to use along with Easy Digital Downloads and start earning money from your affiliate sales, but you might find the management difficult. Affiliate agencies such as Share A Sale offer complete management and they have a better affiliate platform. Of course the cost is higher and you have to pay commissions with each sale, but they offer better tools and credibility than you would. Affiliates feel safer there, so I suggest that you use an external platform.

5. Paid Posts

In the past you might tried to contact various WordPress related blogs and asked them to promote your product. Probably you never got an answer and the reason probably is because you didn’t invest in paid posts. Usually most of these blogs have paid review services or listing services. If you want your theme to be featured in a list such as best WordPress restaurant themes of 2015, you’ll probably need to pay $80 – $150 per theme listing, but I guarantee you that if you submit it in the right blogs, your themes could go viral in no time.

6. Paid Advertisement

Selling themes & plugins is the same as selling any other virtual product or service. Setup a Google Adwords and FaceBook campaign, but don’t try to target general terms such as premium WordPress themes or WordPress Themes. If you sell business themes, try laser targeted terms such as best business themes, best wordpress business themes, wordpress business themes etc.

When targeting prospects through FaceBook, try to target interests related to WordPress or your competitors. This way your ads will be displayed on the right people. If you’re starting your campaign now, try to target less than 10.000 users. This way you’ll probably target more prospects related to your business.


How Did WordPress Become So Popular

Boasting of a whopping 16 million-satisfied-users backing it, WordPress surely has got to be the real deal. The real deal, at least, when it comes to making it easier and more entertaining to effect SEO plus so much more!

It is no wonder, it pretty much outdoes all its other Content Management Systems CMS) peers out there in so many aspects and ways. Here are some candid examples of why any business ought to out rightly embrace and all the amazing themes WordPress has to offer at the same time.

Vast Library of Free plugins

Record has it that WordPress already has a strong 30K+ plugins for the most apt business innovation apps ever thought of. Actually, no other CMS platform out there comes even as close when it comes to so many more other aspects, more so, as when it comes to offering a brilliant opportunity for those of us who are not as adept and as knowledgeable as when it comes to advanced level coding & programming, courtesy of the Application Programming Interface. (API).

Its user friendly API. The award-winning Application programming interface is easy to master and practically any beginner can quickly understand how it works. WordPress calls it a three-minute download and install process.

WordPress is Bigger Than Its 2 Closest Rival CMS Options

It also holds true that, combined, the two biggest rivals of, as an entity, are not nearly as enough when it comes to matching the raw, primal power offered when one subscribes to WordPress and as opposed as to with them.

How else could we be able to explain: WordPress is the 18th most visited site online and close to 9% of the first million sites according to are based on WordPress.

The champion of them all other CMS platforms remains to be The second most important factor leading to the astounding demand and popularity has got to be it is because wordpress is intuitive and it learns to evolve the more you use it. In other words, it adapts to suit your needs and demands.

Blogging Made Simpler & Fun

In stark contrast to the olden days, whereby webmasters were required to know how to code in programming languages like Html5, CSS, JS and even in PHP,  in order to come ever more closer to finally achieving that ever-so elusive success with our blogs. These days, thanks solely to, normal web-owners are able to execute as complex functions as creating robot .txt files, creating landing pages and the creation of proper sitemaps.

In conclusion, moving forward, WordPress is a must-have business extension we must all have; least we want to sink into the sea of oblivion,  in this day and age we find ourselves living in.  The amazing theme plugging’s it has to offer make it the number one choice and option for any business model aiming for a stronger and a bolder internet and or web presence, moving ahead.


Transform Into A Profitable Blog With WordPress

What’s more; WordPress makes SEO much pleasant. With WordPress tools and utilities for instance, tools for tracking and for analyzing various site metrics, you are able to really go for the jugular or the carotid by performing required routines for instance competitor keyword analysis and fixing of any broken links.

All in all, tinkering with WordPress is a swell move and idea for all blog-owners. For sure, the pros by far outweigh the cons and most importantly, the pursuit of competence in WordPress surely leads to improved business efficiency and efficacy, anyway you look at it, and this means more money in your account thanks, finally, to your website, which once started as a mere hobby, interest now a huge income-generating revenue source and so much, much more!



How To Monetize Your WordPress Blog Using Advertisements

WordPress is a brilliant Content Management System used by over 60 million individuals and businesses the world over. As opposed to the other popular CMS platforms namely Drupal and Joomla, WordPress comes fully loaded with a sweet barrage of really neat tools capable of transforming an ordinary person into a seasoned web programmer and a super-skilled web master, in the wink of an eye.

In addition to the countless elegant and all-purpose themes, WordPress works wonders when it comes to ensuring we end up with superbly designed tailor-made blogs capable of making a significant positive impact on our bank accounts. God knows, we are all strapped for cash and as such any avenue with the real potential of generating us money, almost effortlessly, is more than welcome in our lives!

Once you are armed and equipped with the right know-how, successfully monetizing your WordPress blog is quite easy and actually kind of fun to do, too. If you have spent countless hours online wracking your mind by searching frantically for reliable guidelines on how best to position your blog or website and seemingly not getting ahead; anywhere close to finally solving this puzzle, you are indeed in excellent luck today.

Here are the most important and outstanding tips and pointers to help and assist us to better tap into the enormous power of WordPress and use it to our advantage.

Popular Types Of Advertisements

Think of your WordPress blog as a virgin goldmine with an endless resource potential awaiting to be dug up and discovered. Irrespective of the particular niche you have chosen to focus your attention on be it in the Finance sector, the Tech realm or even on the Hotels and Restaurants industry, putting up advertisements on your blog is a prudent move in the right direction.

The following advertising methods ought to come in handy when transforming any WordPress blog into a highly sought-out after virtual advertising space:-

  1. Pay-Per-Clicks (PPC’s)

There exists numerous websites wherein one can find out the available adverts for their blogs for instance, and


  1. Cost-Per-Miles (CPM’s)

Here, your earnings and commissions are calculated basing on the number of page views or impressions the blog attracts per given month.

  1. Text Links

Text link adverts are conveniently placed in with your blog postings content. The links will most likely be encouraging the readers to proceed further to the exact location of the particular products, services you look to advertise. You earn money every time your viewers follow the links, or as agreed with the other parties.

  1. In-Text Adverts

These adverts are pretty similar to the text link ads. The slight difference lies in that with in text adverts the text is double underlined and additional information is displayed when the viewers hover above these adverts.

  1. WordPress Widgets Adverts

Placing widgets on a blog is viewed to be an ambivalent sword. While on one side it facilitates advertising thereby earning us money, it may also be a minus for us as most web users loathe and even deeply dislike the widgets and its possible we end up losing them, altogether.

  1. Banner Advertising

With WordPress one can set up an arrangement to see to it that interested advertisers get to use our space for erect banners to make a case to potential clients. The banners could be placed on more than one web page, as per your agreements. The strong point of using banners is that in stark contrast to other methods, for example, the PPC and the CPM, you get to directly deal with the contractors as opposed to having to put up with the middle-men and consequently this means more control and more profits to your WordPress blog.

  1. RSS Feeds

Embedding a RSS feed generator is a very common practice used for advertising purposes on a huge percentage of the leading websites out there. Unlike the Pop-Up ads and the widgets they are not as invasive and intrusive to the web users.

  1. Multi-media Advertising

It is now possible for blog owners to embed audio snippets which play ads automatically, for a short duration of time, each time a web visitor comes to our sites. Videos promoting products or services can also be included in our core content for the same reasons of earning us revenue from our WordPress blogs.

Those interested in learning more about the other equally as reliable methods of how to monetize your WordPress blog, be sure to keep it locked right here. Our upcoming article series will feature alternative solutions, for making sure money from all WordPress blogs, like:-

  1. Affiliate Marketing
  2. Newspaper Usage
  3. Membership Options
  4. Product Reviews
  5. Email Marketing Schemes

Mark Our Words!

In conclusion, the golden rule of thumb for developing a successful blog begins and ends with having superior quality content capable of intriguing the readers and keeping them coming back for more. Without stellar SEO correct content, however, all the aforementioned methods of how to create a real money-making website or blog, are going to be in vain and completely futile.

Feel free to drop us a line and also let us in on the unique approaches and methods you guys prefer to use when it comes to how to monetize your WordPress blogs. Kindly share widely!

10 Easy Charms To Enable You Generate Sales Leads Online Without Using Money!

Generating high quality and potentially profitable sales leads is quite a demanding challenge, but any layman person should be able pull it off, albeit, with some minimal guidance. There are so many varied facets that must be fully addressed before you start attracting new sales leads to your website or for your products. Here are the top ten charms and ways to get you started on these quest.

Refine & Polish The SEO Strategy

SEO is a remarkably broad, vast realm of utmost importance to the site’s performance. Armed with a perfectly spot-on SEO strategy, generating new sales leads becomes a sure walk in the park. For your SEO efforts to bear fruits:-

  • Make sure to choose relevant keywords and KW phrases. Use alt attributes on images, meta tags, and meta descriptions. Observe the headings hierarchy rule (H1-H6). Be on the lookout for the Google Updates.
  • Create a robots.txt file, make sitemap, for better indexing by the search engines, and make sure you submit the website to Google, Yahoo and on the other popular search engines.
  • Avoid keyword stuffing and stick to the recommended keyword density. Be on the constant lookout for dead-end links, manipulative links and links redirecting from/to pornography sites.
  • Insist on producing superior quality content. Uniquely compelling and genuinely intriguing content are the corner stone of SEO. All content must be 100% devoid of spelling mistakes, typos and poor quality grammar. Regularly updated content is also a huge plus if we want to attract and retain new customers and clients alike.


Social Media

Social media is without a doubt one profound charm that works like magic when it comes to generating new leads for free. Twitter is of particular interest to us as it packs a powerful punch in linking you to a whole new world out there. Recently, Twitter launched a new platform titled Twitter branding and it is our understanding that the tool ought to really make a splashing impact towards transforming your product, your website into a house-hold brand name in no time. Facebook, Piniterest, Linkedin and the other social media outlets are equally as beneficial to your course.


Set Up A Blog

Invite guest bloggers and earn quality natural backlinks and new sales leads. Strive towards populating the blogs with content that strictly adheres to the rules and the guidelines as outlined on the first point of this article, and watch as new leads begin flooding your site in droves.

Publish A Newsletter

It is prudent to periodically send newsletters to your subscribers via Email. Whether free or paid-for, newsletters are an excellent tool for generating leads online without spending money.

Video Content

Make short but concise videos and post them on, on Vimeo and elsewhere. Remember to include the keyword tags noted on your website meta-description alongside the engaging videos for improved target-audience outreach prospects.


Capture and hook the potential leads by offering freebies and rewards to them. For instance encourage them and laud their loyalty by thanking them personally on your social media posts or simply send them a birthday card, or a season’s greetings card.


Visual aids to complement the site’s worded-content facilitate in fully capturing the attention of readers. Infographics like Pie charts and bar graphs are highly recommended as they are both much easier to read and interpret.

Build A Strong Brand Name

Focus on one particular subject or genre only and stand a much better chance of capturing a specific target audience. Concentrate on a narrow scope of keywords and keywords phrases and benefit from landing yourself loyal leads-customers-and avoid being a jack of-all-trades, at all costs. Aim to become a leading authority figure in your preferred realm.

Use Webinars & Networking Events

Webinars work like charms when it comes to connecting with people in your particular field. It’s quite easy to generate leads quickly and most importantly for free, by attending the online webinars. If you prefer to go the other route and attend real-live networking events, the same excellent results are surely bound to come by.

Understand Your Competitors

Keenly study your competitors. There are various tools like SEMRush for doing just that, try them today, if you aren’t using competitive keyword research analysis tools and get ahead. Mimic their social media strategies and reach out and try partnering with them, if possible. Utilize their strong points and shell away your weaknesses using the information gathered and you are guaranteed to generate new leads online without spending money.

New Domain Name

Changing Domain Name For Your WordPress Website

Changing domain name for your WordPress site might be troublesome in some cases, but in general the process is simple and straightforward.

Note that the following tutorial involves only domain name changing. It won’t cover you if you want to move your WordPress Website to another web hosting provider.

For this example, I’ll change the domain name of a local portal from my town. The owner of this site is a casual local blogger and he recently decided to change his old domain name from to Let’s see the whole process, step by step.

That’s the current domain of the site (

Initial Domain

Initial Domain

Before we change the domain name of your WordPress site, we need to make a backup of everything. This way, if something goes wrong you’ll be able to restore your WordPress site in it’s previous state. In order to make a backup of your site, go to your cpanel.

website cpanel

website cpanel

After you log in, click the Backup Wizard

website cpanel logged in

website cpanel logged in

Click the Backup button

cpanel backup first step

cpanel backup first step

In my case, I’ll make a full backup

cpanel backup second step

cpanel backup second step

That’s it, a new backup will now be created!


cpanel backup third step

Now let’s create a new addon domain. Go back to cpanel’s home page and click on the Add On Domain.

cpanel addon domain

cpanel addon domain

When the new window opens, write your New Domain Name that you registered and pointed to your webhosting provider and create a new random password. After you write your new domain name (in our case, and hit Add Domain, it will appear in the Domains section.

cpanel addon domain added

cpanel addon domain added

Now leave your cpanel open for a moment and log into your WordPress wp-admin.

wordpress website wp admin

wordpress website wp admin

After you log in, go to Settings and change your address to the new one

WordPress Settings

WordPress Settings

And Don’t forget to change your Title as well

Change WordPress Title

Change WordPress Title

Make sure that you changed your address and title in those fields

Settings Save Changes

Settings Save Changes

Hit save and you’re… almost ready.

Settings Completed

Settings Completed

After you hit save, the site won’t work from this point on. We need to do a couple more things. Go back to your cpanel and choose file manager

cpanel file manager

cpanel file manager

Now choose all WordPress files & folders

Choose All WordPress Folders & Files

Choose All WordPress Folders & Files

Click the Move Button

File manager move button

File manager move button

After you click it, a new window will appear

File manager move window

File manager move window

Write down the path of your new domain name ( in our case) and click the move files button

File manager move windows path

File manager move windows path

All files & folders are transfered within

WordPress Moved

WordPress Moved

If you want to verify that the files have been transferred in the new folder, click on it. If you see the folders & files there, then everything’s ok.

WordPress Moved Inside New Domain Folder

WordPress Moved Inside New Domain Folder

If you type now your new domain name (, everything should work properly.

New Domain Name

New Domain Name

301 Redirect your old domain to your new one

One Last step and we’re ready! Let’s perform a 301 redirect from the old domain to the new one. This way, our users and the search engines will know that our site moved from the old address location to the new one.

Go back to your file manager and click the New File option. In the new windows, name the file .htaccess

create htaccess file

create htaccess file

Now click the new file that you created

cpanel create htaccess

cpanel create htaccess

Click the Edit option. The .htaccess file will open in a new window. You’ll notice that the file is empty.

cpanel htaccess

cpanel htaccess

Insert the following rules

<IfModule mod_rewrite.c>
  RewriteEngine On
  RewriteCond %{HTTP_HOST} ^$ [OR]
  RewriteCond %{HTTP_HOST} ^$
  RewriteRule (.*)$$1 [R=301,L]

And replace the part with your old domain. Then change the part with your new domain name. Here’s how my htaccess rules look like

<IfModule mod_rewrite.c>
  RewriteEngine On
  RewriteCond %{HTTP_HOST} ^$ [OR]
  RewriteCond %{HTTP_HOST} ^$
  RewriteRule (.*)$$1 [R=301,L]

Now that my htaccess rules are in place, click the save button from the top right corner

htaccess redirect rules

htaccess redirect rules

If you type now your old domain name address, you should be redirected to the new one. In case that you still see your old domain name, make sure that you cleared your browser’s cache.


Stop Using Gallery Plugins! WordPress Has A Native Gallery…

How To Create A WordPress Gallery From Media Library

I don’t know if I remember correctly, but i think that it was version 3.9 when WordPress introduced the Create Gallery option. Unfortunately, many theme authors and even more users, tend to install complex, third party WordPress gallery plugins in order to create a simple gallery.

Let’s get started then

It’s not only that most of us need a plain simple gallery, but WordPress did a pretty awesome work with the new Gallery Option. Let’s see how we can create a native WordPress gallery, provided that our theme supports it…

Click The Add Media Button


Choose Create Gallery

Here you can see all the images that you currently have in your WordPress site/blog.


Let’s upload some new images with the Drag and Drop Functionality. Simply choose the images that you want from your desktop and drop them within the Media Library


Wait a bit for all the images to upload


Insert Image/Photo Details (Optional)

On your right, you’ll see that you can insert image title, caption. alt text and description. Title & Alt Text don’t appear, as they’re meant for Search Engines. Usually caption is the part that appears in the front end of your gallery


After you insert all the necessary details in your first image, proceed with the next one. Just click on it and start inserting title, caption, alt text and description again.


Create A New Gallery

After all images are uploaded and all details are in place, click the Create A new Gallery button on the bottom right of your screen.create-a-new-gallery-button

Final Settings

After you do that, a new windows will appear. From here you can choose where the gallery will lead (attachment page, media file or nowhere), the number of columns, random order and size.create-gallery-final-settings

Insert Gallery

After you hit Insert Gallery, your image gallery will look like this…

As I set the media files to lead to an attachment page, when you click on it, the image appears like this.


That’s it! You created a plain simple image gallery without any third party plugins!


10 Amazing WordPress Features, That Most Of You Ignore

From WordPress V4.0, WordPress brought us some new cool features, that most of us unfortunately ignore. Especially if you’re a blogger or you simply like writing like I do, utilizing the following features as I do, will make the administration of your WordPress site more efficient and easy.

Let’s see some of those cool features…

1. Distraction Free Writing Mode

Most people don’t know that it exists and it’s a cool feature that borrows characteristics of Ghost platform. When you use the Distraction Free Writting mode, everything disappears and the only thing which is displayed is the text editor


2. Write With Shortcuts

Creating headings

WordPress 4.3 allows you to write even faster. You don’t need to create other types of headings (h2 – h6), lists or quotes. If you want to create an h2 heading, simply place two hashes. If you want an h3 heading, then place three hashes and so on. Don’t forget to hit enter after you finish your heading, otherwise the editor won’t transform it into a heading. here’s an example – ##this is heading two

Creating lists

In order to create an unordered listing, place the * symbol in front of your text and hit space. You’ll see that the unordered listing is created automatically. Creating ordered lists is even easier. Simply write 1. and the ordered listing is now created! I’m sure that most of you didn’t even noticed this feature 😉


Quotes can be created by placing the > symbol in front of your text. next time that you want to create a quote, you know what to do! As with the headings don’t forget to hit enter after you finish your quote.

3. Scheduling Posts

I don’t know why, but most people don’t know that WordPress has a native function that allows you to schedule your posts. So, if you’re the king of guy or girl who writes most of his posts during weekends and then publishes them withing the week, you can do it with the schedule option!

4. Drag ‘n Drop Your Media Files

You don’t need to use the add new button when you’re in the media library or in your post/page. If you want to insert a media file, simply drag and drop it from your Desktop. The files will be uploaded automatically.

drag-and-drop-file-upload drag-and-drop-file-upload-loading

5. No Need For Gallery Plugins

WordPress has native support for creating galleries (with the condition that your theme supports it). When you’re in your post/page, click the Add Media Button.


Click the Create Gallery


Choose the Images that you want to create a gallery


You’re ready to go!

6. Image Editing

Even though this feature was enabled from WordPress v3.9, most people don’t know that they can scale, rotate or crop images, directly from the WordPress Editor!


7. Post/Page Revisions

Post/Page versions are created everytime that you hit save or wordpress autosaves a post/page for you. In order to activate Revisions, click the screen options on the top left (when you’re in a post or page) and click the revisions checkbox.


Now on your right, just below the visibility option, you can see the revisions. If you click on browse, you can see the various versions/revisions that you made.


By clicking restore this revision, you can activate this specific version of your post.

8. Embeds

In the past, if you wanted to post a tweet, tumblr post or youtube video you had two options. Either install a plugin or you should go to the site, find the embed option and paste it in your editor. Now things are plain simple. If you want to post a tweet or a video, simply copy the url and paste it directly. WordPress will do the rest. Here are some examples…

9. Save time with Default Settings

You might find the default settings for image insertion troublesome or that they don’t fit your needs. No problem at all. Just go to Settings->Media and from there change the default sizes.


Did I mention that you now have the option to set a default WordPress Category, other than Uncategorized? Here it is…


10. Adding Everything In Your Menu

Although WordPress displays pages, categories and External links, you can add Tags, Custom Posts, Posts etc. In order to display them, click the screen options button at the top right and choose the menu types that you want to appear.


As you can see, from WordPress 3.9 till today, WordPress’s primary goal is to make content creation easier and faster! Especially the Distration Free Mode, Shortcut Writing and image editing, can save you a lot of time. If you’re a blogger, you’ll certainly appreciate the value of of those features and you’ll definitely adopt them!



How To Make A WordPress Wiki Site

A short Review On Various WordPress Wiki Plugins

Before creating this tutorial, I’ve tested the following three WordPress Wiki Plugins:

Yada Wiki

This plugin is plain and simple, but the problem is that it simply creates a new custom posts section which is named wiki. The “wiki” pages that you create are no different from the usual posts/pages.

Encyclopedia Lite

When I isntalled it, I was amazed from the features that it has (some of them include, but aren’t limited to prefix filters, automatic association of related terms, cross linking and much more). The reason that i didn’t use it in the end, was because the lite version lacks the history and discussion section that all/most wiki pages have. If your wiki WordPress site doesn’t need those features, this might be the ideal plugin..


Wiki is created by wpmu  dev. The reason I used this plugin was because it has the basic structure of a wiki page (history & discussion).


Creating a Wiki WordPress Site (Steps)

  1. Install from repository.
  2. After you install and activate the Wiki plugin, a new section will appear on your left.


  1. Click Add new


  1. Insert the content that you want.


  1. Now your front page has the appearance/functionality of a Wiki Site.



How To Create A Password Protected Post In WordPress

Password Protect Your WordPress Site In Three Easy Steps!

Note: Before reading this tutorial, make sure that what you want is simply a password protected post or page and not a Content Membership site or a Completely Restricted WordPress Site.

After you have your content ready, follow these simple steps.

First Step

Click the Visibility Option on your right.


After you do, more options will appear


Second Step

Click on the password Protected radio button and insert your password


Third Step

Click ok and you’re ready to go :)


Now if you browse your website’s front end, you will see that below the title, a notification has appeared and prompts you to insert the password in order to access this post/page.


What is a Domain Name?

A Complete Beginner’s Guide For Domain Name Choosing, Registration & Precautions That You Must Have In Mind

The domain name is the network address of the website (etc Generally, people type this address to get into a website and it contains the combination of letters or numbers that can be up to 63 characters. Have in mind that there are several generic TLD (Top-level domain) extensions such as the .com, .net, .org, .biz and .us, etc. Apart from the above mentioned extensions, there are other groups of TLD extensions such as the local ones, but these are the most popular and recognized ones.

So, if your target market is, you should take one of these extensions. If your target audience is a local market, such as Greece, France, Italy, uk etc, then you should choose a local domain extension, such as .gr, .fr, .it,

How to Choose a Good Domain Name?

When creating a website, it is imperative that you choose a good domain as it will affect the overall performance of your intended business or work. Therefore, I have provided a five-step process for choosing the best domain. Take a look at the process below:

  1. Choose A Short Domain – The first step would be to choose a short Domain Name Ideally, the domain has to be less than 15 characters, because this helps the people to remember the domain name and thus, it will decrease the possibility of typing it wrong. For instance, ‘’ will be easier to remember than ‘’.
  2. Brandable Domains – In general, choosing a one or two words domain, can make your domain name more memorable and brandable. For example, the domain name looks more memorable and brandable than This happens because three words+ domains look inferior to their “two keywords” brothers. This isn’t an iron rule that should be followed, as there are cases where three words domains are memorable and brandable as well.
  3. Easy To Spell – This is an important factor. Again, there are many cases where many brands use domain names which are hard to spell or remember. Flickr is an example to  be avoided. Choose a name that is very easy to spell as it will help the visitors to type it correctly, plus they’ll remember if when they want to visit your site again. Finally, domains which are hard to spell decrease the credibility of the site.
  4. Niche Related This step one of the most important, as you will be tasked with choosing a name that is inconsistent with the business that will do. Remember that if you fail to pick a name that doesn’t reflect your business or work, then your website might lose reliability. So, don’t go for random names rather think carefully about the name that will not only represent your business, but also will improve the trust of the visitors as well. Ofcourse there are many exceptions for this rule. Take a look at Godaddy for example…
  5. Domain Extension As mentioned in the beginning of this guide, the domain extension plays an important role depending on your target audience. The TLD is a crucial part no matter which aspect you look at. For example users in Greece will remember easier a .gr domain, will consider it more relevant etc.

How to Register a Domain Name?

After you have chosen an awesome domain name, you will be required to register it in order to launch your website. Before registering a domain name, you will have to follow these steps.

  1. Initially, you have to confirm the selected domain name by searching it an a domain registar.  This can be accomplished through domain registry companies such as the, or Godaddy is considered the biggest domain register company in this field.
  2. If the preferred domain name is available, then you will be required to pay a certain amount for claiming the right or ownership of that domain name. The payment can be processed through either a PayPal account, credit, prepaid or debit card account. Have in mind that depending on the TLD, the price will vary.
  3. Before paying for your desired domain name, another issue that must be addressed is the length of the registration period. Most of the domain registrars offer registration for at least one year and after that period of time; you can renew it for pre-specified fee.
  4. Following the payment procedure, you will also need a web hosting package in order to make your website. Some domain registrars usually  have premium, basic or free web hosting services, but you might want to choose dedicated WordPress hosting services, such as WP Engine.

Considerable Precautions that You Must take while Buying a Domain Name

The Domain Name is considered the most precious and valuable asset of a website and therefore getting the right domain with no previous history of fraudulence or unethical activities is an important element. So, when you buy a domain name, you should be careful and take precautionary measures to avoid any counterfeit. Here are some of the precautions that you must take while buying a domain name.

  • Domain Name Front Running & Unscrupulous Practices: Domain name front running is a trap to track the users search actions by registrars. When a user searches about a specific and non-existing domain name, then it is swiftly snapped up by the registrars before the user tries to buy it. Ultimately, your unable to buy that unique domain name. Now, the registrar can sell this domain name to other people at an increased price.
  • Domain Brokers: Unfortunately, because of the high demand on .com TLDs, usually you have to buy a domain from a domain broker or through an auction market such as Always negotiate before buying a domain name. Usually most domain brokers sell a domain name for a lower price than the one that they mention.
  • Don’t Post Related Questions in Public Forums: While buying a domain name, you should refrain from using public forums or groups for getting feedback about the domain name’s price and other issues such as the reliability or previous history. If you share it, then there is a chance that someone else will buy your domain name before you take an attempt. Besides, you might be misguided by some dishonest members, which will hinder you in order for them to buy the desired domain name.
  • Check for Copyright Violence: Before buying any domain name, you should check for any copyrighted name. If any of the domain names contain any copyrighted names such as “WordPress”, you should avoid buying them because in the future you could face legal sanction over the ownership. Be extremely careful about this issue.
  • Investigate Domain History: Before you buy a domain name, you have to check for the history of a domain name. gives you instances of your domain’s history. An old, once used domain name might have a good backlink profile which could help you rank better on Google. On the other hand, if the domain is penalized, you could have a hard time to restore it to its previous state. Check if the previous owner used the domain in a legit way or not.
  • Buy Domain Names from a Certified Re-seller: For your hard earned cash, you should be thinking of a shrewd and fruitful investment while buying a domain name. You should always buy the domain name from a certified re-seller so gather enough information about him from review sites.

Although there are many risk associated problems with domain buying, if you take the above  precautions, you’ll be able to buy the perfect domain name. After you do that, you have to choose the proper web hosting provider. Check the next part if you want to have a basic overview of what web hosting is and the things that you should consider before buying a web hosting package.